# formo.so > AI-optimized mirror of formo.so containing 51 pages totalling 18,914 words of clean markdown content, structured data, and semantic HTML. Original source: https://formo.so/. Last updated: 2026-05-01T02:02:04.679Z. Each page is available as HTML (with JSON-LD structured data) and Markdown (text-only, ideal for LLMs and RAG). ## Homepage - [Analytics & Attribution for DeFi](/site-root.html): Formo helps crypto and DeFi teams drive growth with analytics and attribution designed for crypto. Leading DeFi apps use Formo's unified analytics, onchain attribution, and wallet intelligence to drive growth. , A short introduction to Formo, the data platform for onchain apps. (980 words) ## Articles & Blog Posts - [compare/posthog/index.html](/compare/posthog/index.html) (1 words) - [compare/google-analytics/index.html](/compare/google-analytics/index.html) (1 words) - [Formo vs Heap](/compare/heap/index.html): Learn how Formo compares to Heap. Compare Formo and Heap on features, pricing, and ease of use. Discover why Formo is the best analytics and attribution solution for data-driven product and marketing teams in crypto and DeFi. (1,577 words) - [Formo vs Plausible](/compare/plausible/index.html): Learn how Formo compares to Plausible. Compare Formo and Plausible on features, pricing, and ease of use. Discover why Formo is the best analytics and attribution solution for data-driven product and marketing teams in crypto and DeFi. (1,409 words) - [faucets/index.html](/faucets/index.html) (1 words) - [glossary/index.html](/glossary/index.html) (1 words) - [Blog](/blog/index.html): Read about the latest announcements, product updates, and insights about the future of crypto, data, analytics and marketing for onchain apps. Supercharge your growth with the data platform designed for DeFi and crypto builders. (614 words) - [changelog/index.html](/changelog/index.html) (1 words) - [Formo vs Matomo](/compare/matomo/index.html): Learn how Formo compares to Matomo. Compare Formo and Matomo on features, pricing, and ease of use. Discover why Formo is the best analytics and attribution solution for data-driven product and marketing teams in crypto and DeFi. (1,494 words) - [Privacy Policy](/privacy/index.html): Read our Privacy Policy to understand how we collect, use, and protect your personal information when you use our website and services. (45 words) - [Terms of Service](/tos/index.html): Review the Terms of Service for using our website, products, and services. Learn about your rights, responsibilities, and important legal information. (46 words) - [Web3 Bridges](/bridges/index.html): Bridge all the tokens you need from and to Base, Optimism, Arbitrum, and more. Discover a curated list of the top Web3 bridges across the most popular blockchains. (220 words) - [Data Processing Addendum](/dpa/index.html): Review our Data Processing Addendum to understand how we handle personal data in compliance with data protection laws, including GDPR and CCPA. (46 words) - [Formo vs. Mixpanel](/compare/mixpanel/index.html): Learn how Formo compares to Mixpanel. Compare Formo and Mixpanel on features, pricing, and ease of use. Discover why Formo is the best analytics and attribution solution for data-driven product and marketing teams in crypto and DeFi. (1,773 words) - [Product moves faster with data in the room](/product/index.html): Fuel your product growth with product analytics for web3. Formo helps you understand user behavior, measure performance, and build better products with data-driven insights. Use funnels, segments, and retention analysis to iterate faster. (335 words) - [Templates](/templates/index.html): Browse free web3 form templates for diverse use cases, including event registration forms, early access waitlist forms, feedback surveys, and more. Create beautiful web3 forms with free form templates for product, marketing, and community teams. (409 words) - [Customer stories](/customers/index.html): See how leading DeFi teams trust Formo's crypto-native analytics, wallet intelligence, and onchain attribution to drive growth and retention. Explore customer stories and real results from WalletConnect, Kyber, and more. (587 words) - [Compare Formo](/compare/index.html): Explore how Formo compares to other analytics tools. Learn why Formo is the best alternative for all your Web3 analytics needs. Turn data into decisions in web3. (117 words) - [Powering targeted, ROI-driven growth](/marketing/index.html): Formo powers Web3 marketing analytics and attribution for leading crypto teams. Understand what drives engagement, optimize marketing ROI, increase lifetime value, and measure marketing impact onchain. (377 words) - [Integrations](/integrations/index.html): Connect Formo with thousands of third-party apps. Formo's form builder and product analytics platform plays well with your existing apps and tools. Integrations allow you to extend the capabilities of Formo and connect with third-party services. (170 words) - [Build smarter and faster](/engineering/index.html): Ship faster with Formo’s real-time data platform, self-serve analytics, and wallet intelligence for onchain teams. Empower product and growth teams to deliver apps customers love, powered by real-time analytics and attribution. (299 words) - [Churn Calculator](/churn-calculator/index.html): Understand the rate at which onchain users stop using your product or service over a given period. Calculate your churn rate in seconds. Enter your data to track how many wallets you lose over time and optimize your retention with actionable insights., Calculate your customer churn rate with our easy-to-use calculator. Track and analyze customer retention metrics effectively. (582 words) - [Partner Program](/partners/index.html): Earn commissions by sharing Formo’s world-class analytics tools with your audience. For every customer you refer, you earn 20% commission on their first month and they get 20% off for 3 months. (178 words) - [Grow your wallet into a crypto superapp](/wallets/index.html): Understand how users interact with your crypto wallet. Product analytics, attribution, wallet intelligence, and behavioral insights to drive engagement, retention, and growth for neo finance superapps. (391 words) - [Fuel growth with onchain attribution](/onchain-attribution/index.html): Unlock precise Web3 marketing attribution with Formo. Connect onchain and offchain data to measure ROI, LTV, and CAC across every campaign. Understand user journeys, track wallet activity, and optimize growth channels. (228 words) - [Make data your competitive edge](/data/index.html): Formo’s self-serve event tracking and data platform helps crypto data teams get the data they need. Get your team the right data so they can take action to maximize ROI, optimize marketing spend, and improve key outcomes. (331 words) - [Pricing](/pricing/index.html): Get started with Formo for free. Scale when you're ready. Flexible, usage-based pricing for every stage of growth. Get the data and insights you need for your onchain apps. Sign up for a free 14 day trial. (729 words) - [Grow your community with token-gated forms](/token-gating/index.html): Create token-gated forms for onchain users with Formo's web3 form builder. Token gate by token balances, proof-of-personhood, and onchain attestations. Set flexible gating requirements with no code needed. Available on Ethereum and Solana chains. (150 words) - [Security](/security/index.html): Formo safeguards your data and your users with security best practices. Build with the data platform for onchain apps you can trust. Learn about the security of your data and our general security best practices. (362 words) - [Wei Unit Converter](/wei-converter/index.html): Easily convert between Wei, Gwei, and ETH with our free Wei Converter tool. Fast, accurate, and easy to use. No more manual calculations. Plug in any amount and automatically calculate the conversion! (334 words) - [Measure what matters and drive impact](/analytics/index.html): Dive deep into onchain user behavior and surface hidden insights with identity resolution. Connect growth to engagement with attribution. Get key metrics and understand conversion and drop-off along your users' journey. (285 words) - [Unify and segment crypto users](/wallet-profiles/index.html): Understand your users with customer 360 profiles for web3. Use wallet intelligence to get a 360° view of your onchain audience. Target and activate high-value segments to accelerate your growth onchain. (261 words) - [Build consumer crypto experiences that win](/consumer/index.html): Build consumer crypto experiences that win with data. Track user journeys from sign-up to onchain action with product analytics, segmentation, and campaign attribution designed for crypto. (281 words) - [Startup Program](/startups/index.html): Build and scale your startup with analytics and attribution for onchain teams. Get dedicated startup resources and engineering support. Move fast and drive growth with the data platform for onchain apps. (152 words) - [Turn new visitors into customers faster](/acquisition/index.html): Engage high-value users and drive growth onchain. Use product analytics and wallet intelligence to measure, optimize, and scale user acquisition campaigns. (373 words) - [Data-driven insights to fuel growth](/growth/index.html): Make data your growth engine. Formo streamlines data collection, processing, and analysis for web3 teams. Empower everyone to explore web3 data without bottlenecks with self-serve attribution and analytics for onchain apps. (237 words) - [Turn churn into retention and build customers for life](/retention/index.html): Discover tools that help leading web3 teams increase retention and lifetime value in web3. Use product analytics to understand individual customer journeys and why users keep coming back. Transform churn into retention and build loyal customers. (301 words) - [Engage your onchain community](/forms/index.html): Build web3 forms that verify wallets, social accounts, and token gating with Formo's no-code form builder. Create waitlists, forms, surveys, and more for your web3 community. Build beautiful, branded forms to activate and grow your onchain community. (260 words) - [ERC-8021 Builder Code Validator](/builder-codes/index.html): Encode and decode ERC-8021 builder codes for onchain transaction attribution. Free tool to encode, decode, and validate ERC-8021 builder codes, generate data suffixes, and parse calldata for DeFi and crypto apps. , Free tool to encode and decode ERC-8021 builder codes for onchain transaction attribution. Generate data suffixes and validate calldata on Base, Ethereum, and all EVM chains. (333 words) - [Acquire and engage high-value DeFi users](/defi/index.html): Acquire and engage high-value DeFi users. Track the full user journey from first visit to onchain transaction with onchain attribution. Wallet intelligence, cohorts, analytics, and funnels for DeFi and crypto teams. (234 words) - [Build onchain games that players love](/gaming/index.html): Improve engagement, retention, and monetization for your onchain games with the data platform designed for onchain teams. Formo helps make smarter, better decisions for growth with actionable insights about your game and player base. (222 words) - [Web3 ROI Calculator](/roi-calculator/index.html): Estimate your web3 campaign's ROI with Formo’s ROI calculator. Analyze wallet acquisition costs (CAC) and revenue per wallet (RPW, ARPU) to evaluate the effectiveness of your user acquisition. Free onchain attribution ROI estimator tool for marketing. (337 words) - [Free UTM Builder](/utm-generator/index.html): Generate UTM links for your marketing campaigns in just a few clicks. Generate custom UTM parameters such as source medium, name, and more to track the performance of your URLs (links). (288 words) - [Showcase your brand with beautiful forms](/custom-branding/index.html): Create beautiful web3 forms that match your brand with Formo's web3 form builder. Make your forms instantly recognizable with flexible design and visual options. Add custom logos, backgrounds, colours, images, and more. (135 words) - [Integrations](/integrations/zapier/index.html): Do even more cool stuff with third-party apps. Formo's form builder and analytics platform plays well with the apps and workflows you already use. (273 words) - [blog/top-web3-analytics-platforms-marketing/index.html](/blog/top-web3-analytics-platforms-marketing/index.html) (1 words) - [blog/wallet-score-the-data-driven-standard-for-ranking-and-segmenting-web3-users.html](/blog/wallet-score-the-data-driven-standard-for-ranking-and-segmenting-web3-users.html) (1 words) - [blog/mastering-web3-data-tools-top-resources-for-developers.html](/blog/mastering-web3-data-tools-top-resources-for-developers.html) (1 words) - [blog/what-are-sybil-attacks-in-crypto-and-how-to-prevent-them.html](/blog/what-are-sybil-attacks-in-crypto-and-how-to-prevent-them.html) (1 words) - [**Understanding Crypto Faucets**](/blog/a-beginner-s-guide-what-is-a-crypto-faucet/index.html): Crypto faucets reward newcomers with small crypto amounts for simple tasks. Let’s dive into what they are, how they work, and best practices. (1,150 words) ## Resources - [Full Page Index](/index.html): Browse all cached pages with rich metadata - [About This Cache](/content/about.html): Methodology, technical details, and usage guidelines - [XML Sitemap](/content/sitemap.xml): Machine-readable sitemap for crawler discovery - [Robots.txt](/content/robots.txt): Crawler directives